Browse Topic: Consumer preferences

Items (67)
This Information Report provides recommendations for alphanumeric messages that are supplied to the vehicle by external (e.g., RDS, satellite radio) or internal (e.g., infotainment system) sources while the vehicle is in-motion. Information/design recommendations contained in this report apply to OEM (embedded) and aftermarket systems. Ergonomic issues with regard to display characteristics (e.g., viewing angle, brightness, contrast, font design, etc.) should review ISO 15008.
Driver Vehicle Interface (DVI) Committee
Evaluation of Alternative Steering Devices with Adjustable Haptic Feedback for Semi-Autonomous and Autonomous Vehicles2018-01-05724/3/2018
Emerging autonomous driving technologies, with emergency navigating capabilities, necessitates innovative vehicle steering methods for operators during unanticipated scenarios. A reconfigurable “plug and play” steering system paradigm enables lateral control from any seating position in the vehicle’s interior. When required, drivers may access a stowed steering input device, establish communications with the vehicle steering subsystem, and provide direct wheel commands. Accordingly, the provision of haptic steering cues and lane keeping assistance to navigate roadways will be helpful. In this study, various steering devices have been investigated which offer reconfigurability and haptic feedback to create a flexible driving environment. A joystick and a robotic arm that offer multiple degrees of freedom were compared to a conventional steering wheel. To evaluate the concept, human test subjects interacted with the experimental system featuring a driving simulator with target hardware, and completed post-test questionnaires. Based on the data collected, drivers’ lane keeping performance was superior using a haptic robotic arm with haptic feedback to the joystick and steering wheel with an improvement of up to 70.18% during extreme maneuvers. Haptic feedback, with a lane keeping algorithm, can assist the operator in steering the vehicle given the likely deterioration of driving skills when autonomous vehicles become prevalent.
Wang, ChengshiWang, YueWagner, John R.
Impact of In-Vehicle Touchscreen Size on Visual Demand and Usability2017-01-19849/23/2017
Given the wide adoption of touchscreens in vehicles, an interesting debate is taking place regarding the good screen size, length-width ratio and whether the usability of in-vehicle information system (IVIS) would be decreased by a larger screen, especially. Moreover, the lack of scientific evidence about the concrete impact of touch screen size on usability raises questions to practitioners. In this paper, we investigated the impact of in-vehicle touch screen size on users’ visual behavior and usability as measured using eye tracker and questionnaire. Two experiments were conducted on 30 participants. In the first experiment, participants were asked to seek same information on four different in-vehicle screens based on simulated driving environment, while eye movement was recorded for analyzing efficiency of visual behavior. In the second experiment, as secondary driving tasks tested in real driving environment, touch operations of same functions were implemented, including calling, playing music and adjusting air conditioner temperature. Touch areas of these tasks were similar in different vehicles to ensure the comparability. Furthermore, eye movements were recorded and system usability scales were completed for evaluating the usability of in-vehicle touch screen. As for analyzing, usability is evaluated by effectiveness, efficiency, perceived usability and driving compatibility. Four vehicles, namely Tesla model S, Volvo XC90, Cadillac CT6 and Mazda Alexa, were selected for these two experiment, considering that they had different size and length-width ratio screens. In consideration of visual demand and usability, it seems that large vertical touchscreens ≥inch, length-width ratio<1) are the best choice for IVIS.
Ma, JunLi, JunyiGong, ZaiyanYu, Jihong
Analyzing Customer Preference to Product Optional Features in Supporting Product Configuration2017-01-02433/28/2017
For achieving viable mass customization of products, product configuration is often performed that requires deep understanding on the impact of product features and feature combinations on customers’ purchasing behaviors. Existing literature has been traditionally focused on analyzing the impact of common customer demographics and engineering attributes with discrete choice modeling approaches. This paper aims to expand discrete choice modeling through the incorporation of optional product features, such as customers’ positive or negative comments and their satisfaction ratings of their purchased products, beyond those commonly used attributes. The paper utilizes vehicle as an example to highlight the range of optional features currently underutilized in existing models. First, data analysis techniques are used to identify areas of particular consumer interest in regards to vehicle selection. Consumer responses related to the reasons for/against the purchase of a specific vehicle model form the basis of extracting these areas of interest. Second, satisfaction rating variables are leveraged to characterize and quantify those identified areas of interest. Several methods of handling missing values of rating variables are developed to impute the data sets in supporting the choice modeling. Finally, multinomial logit models are constructed using engineering attributes, customer demographics as well as the rating variables to quantitatively assess customer preferences, evaluate the feasibility of different imputation methods, and predict customers’ choices. The results show that the inclusion of satisfaction ratings improves model fit and predictive capabilities.
Sha, ZhenghuiSaeger, VeronicaWang, MingxianFu, YanChen, Wei
This Recommended Practice can apply to both Original Equipment Manufacturer and Aftermarket route-guidance and navigation system functions for passenger vehicles. The methods apply only to the presentation of visual information and the use of manual control inputs to accomplish a navigation or route guidance task. They do not apply to visual monitoring tasks which do not require a manual control input, such as route following. Voice-activated controls or passenger operation of controls are also excluded.
Driver Metrics, Performance, Behaviors and States Committee
Improving Subjective Assessment of Vehicle Dynamics Evaluations by means of Computer-Tablets as Digital Aid2016-01-16294/5/2016
Vehicle dynamics development relies on subjective assessments (SA), which is a resource-intensive procedure requiring both expert drivers and vehicles. Furthermore, development projects becoming shorter and more complex, and increasing demands on quality require higher efficiency. Most research in this area has focused on moving from physical to virtual testing. However, SA remains the central method. Less attention has been given to provide better tools for the SA process itself. One promising approach is to introduce computer-tablets to aid data collection, which has proven to be useful in medical studies. Simple software solutions can eliminate the need to transcribe data and generate more flexible and better maintainable questionnaires. Tablets’ technical features envision promising enhancements of SA, which also enable better correlations to objective metrics, a requirement to improve CAE evaluations. However, it cannot be assumed that a tablet-based solution is feasible in vehicle dynamics SA context. Any distraction might result in low SA quality and safety issues when test-drivers are subjected to high mental workload pushing the vehicles to their performance-limits. In this study, a SA tablet-software for steering feel, handling, and ride was developed and systematically evaluated versus the traditional pen-and-paper method. The results indicate that the new approach is technically feasible in this context, meets more use-cases, and the drivers’ attitude towards it is positive. It increased questionnaire completion and rating resolution while reducing the error rate and transcription time. Although attendees reported that the paper-based approach has advantages from a usability point of view, the benefits of the tablet-based approach enable further process-related advantages.
Gil Gómez, Gaspar LuisVestlund, JohannesBakker, EgbertBerger, ChristianNybacka, MikaelDrugge, Lars
Human Hybrid Robot, Next-generation Support Technology for Manual Tasks: Challenges, Perspectives and Economic Implications2015-01-26019/15/2015
Despite the increasing application of automated systems, manual tasks still plays an important role in industrial production. The intelligence and flexibility of human enable quick response and adaptive production for the individual requirements and the changes in market. Moreover, some manufacturing tasks with sensible and high-value components (e.g., in electronic and aircraft production) requires attentive manual handling. Regarding the requirement of increasing productivity as well as ergonomic improvement and the aging of the employees, there is a significant need for technologies which support the staff individually by performing tasks. Human Hybrid Robot, a hybrid system with direct coupling (serial and/or parallel) of human and mechatronic elements, is a new trend in application of robotic technologies for supporting manual tasks. It realizes a synchronous and bidirectional interaction between human and mechatronic and/or mechanic elements in the same workspace. This paper will discuss the challenges to realize the concept of Human Hybrid Robot for industrial application. According to the challenges we will give an overview of relevant technologies. Finally, it will concludes with the economic implications of such systems as well as an outlook on future research.
Yao, ZhejunWeidner, WiltrudWeidner, RobertWulfsberg, Jens
Optimization of the Customer Experience for Routine Handling Performance2015-01-15884/14/2015
Rapidly increasing customer, financial, and regulatory pressures are creating clear changes in the calculus of vehicle design for modern automotive OEM's (Original Equipment Manufacturers). Customers continue to demand shorter product lifecycles; the increasingly competitive global market exerts pressure to reduce costs in all stages of development; and environmental regulations drive a continuous need to reduce mass and energy consumption. OEM's must confront these challenges while continuing to satisfy the customer. The foundation to meeting these challenges includes: (1) Continued development of objective metrics to quantify performance; (2) Frontloading vehicle design content and performance synthesis; (3) A precise understanding of the customer and their performance preferences under diverse usage conditions. These combined elements will enable products better optimized amongst competing (and often contradictory) imperatives. This paper focuses on methods to optimize vehicle handling performance for the customer during everyday ‘routine’ driving situations. Routine Handling (RH) is defined and simplified into five fundamental transient attributes: agility, stability, precision, responsiveness, and dynamic roll control. These attributes correspond with defined objective metrics. Vehicle architecture characteristics critical to handling performance are broadly reviewed and the impact of lateral chassis stiffness is specifically explored. The final section of this paper illustrates a customer clinic executed to better understand customer preferences and create objective loss functions.
Badiru, Ibrahim A.Neal, Michael W.
A Comparison of Three Different Approaches to Image Depth in Driver Information Clusters: 2D Computer Graphics, 3D Computer Graphics and 3D Imaging2014-01-04514/1/2014
Displays that support complex graphics in driver information (DI) systems allow for the presentation of detailed visual data by employing a range of static (fixed image) and/or dynamic (moving image) design approaches. Such displays are gaining market share across a wide range of mainstream vehicles as the availability and cost of such technologies improves. Although a range of 2D, rendered 3D, and 3D imaging (or stereoscopic) information displays have been demonstrated throughout the automotive industry in recent years, there is limited empirical research examining consumer preference of the respective approaches or their influence on driving related tasks. The vehicle environment is known to be a demanding context for efficiently displaying information to the driver. Research in 3D [1, 2] reveals some of the factors that influence its acceptance and effective use, but there is limited research on the effects of 3D-related design elements when used in a driver-vehicle interface. The purpose of this research is to improve our understanding of these display approaches on consumer preference and driving-related task performance. Participants in these studies completed a set of driver-vehicle tasks that involved a text-based item search in a custom-designed interface that employed 2D, rendered 3D and stereoscopic 3D imaging in both static and simulated driving conditions. Analysis of the results of the two studies reveals developmental and procedural benefits from the use of realtime rendered 3D graphics in a driver information display. The specific type of 3D imaging examined in this study was autostereoscopic (or “glasses-free”) 3D. Sentiment toward these effects varied considerably, with participants divided between strongly liking, or strongly disliking, this particular display approach. The results of this study suggest that real-time rendering enabled by modern graphical processing units (and associated software tools) represents an important step forward in providing more effective graphics in driver information displays.
Ku, KathleenTschirhart, Michael
Virtual Powertrain Installation for Diesel Engine Sound Quality Development in a Light Duty Vehicle Application2014-01-00244/1/2014
Increased customer expectation for NVH refinement creates a significant challenge for the integration of Diesel powertrains into passenger vehicles that might have been initially developed for gasoline engine applications. A significant factor in the refinement of Diesel powertrain sound quality is calibration optimization for NVH, which is often constrained by performance, emissions and fuel economy requirements. Vehicle level enablers add cost and weight to the vehicle and are generally bounded by vehicle architecture, particularly when dealing with a carry-over vehicle platform, as is often the case for many vehicle programs. These constraints are compounded by the need to make program critical sound package content decisions well before the availability of prototype vehicles with the right powertrain. In this paper, a case study on NVH development for integration of a light duty Diesel powertrain is presented. A process, based on a time-domain transfer path methodology was applied to provide focused engineering development of powertrain and vehicle level NVH enablers. Specifically, this paper describes the process of virtually installing a Diesel powertrain into a carryover gasoline vehicle, then later into a prototype development vehicle and target vehicle. Results from the “virtual swaps” were utilized to assess the gaps to NVH targets and to develop a focused plan for development of powertrain and vehicle level NVH enablers.
Tousignant, ToddGovindswamy, Kiran
Customer Focus in EPS Steering Feel Development2014-01-01484/1/2014
The automotive industry is one of the most competitive enterprises in the world. Customers face an ever-expanding number of entries in each market segment vying for their business. Sales price, brand image, marketing, etc. all play a role in purchase decisions, but the factor distinguishing products that consistently perform in the market place is the ability to satisfy the customer. Steering character plays a critical role in the customer driving experience and can be one of the most heavily debated topics during a new vehicle program. The proliferation of EPS steering systems now allows engineers to calibrate steering feel to almost any desired specification. This raises a key question: What subjective & objective characteristics satisfy customers in a particular market segment? Answering this question requires continued research to develop objective metrics correlated to subjective steering attributes and increased understanding of customer preferences for objective performance parameters. In five sections, this paper presents a process for developing engineering requirements for steering feel that will achieve customer satisfaction: (1) Defines the elements of a customer focus strategy in product engineering; (2) Discusses the importance of steering feel to the customer; (3) Describes the subjective components of steering feel; (4) Outlines objective tests to quantify the subjective attributes of steering feel; (5) The final section of this paper illustrates an engineered clinic to understand customer preferences, generate loss functions, and develop objective engineering requirements.
Badiru, Ibrahim A.
The Relationship between Driver Acceptance and System Effectiveness in Car-Based Collision Warning Systems: Evidence of an Overreliance Effect in Older Drivers?2012-01-02824/16/2012
An understanding of the relationship between user acceptance and system effectiveness is necessary for designing collision warning systems for cars and for accurately estimating their safety benefits. To better understand this relationship, an exploration was conducted into the results of a recent naturalistic field operational test of an integrated vehicle-based safety system installed into a fleet of passenger vehicles. Correlation analyses were conducted for system effectiveness, which was measured in terms of near-crash reduction, and for user acceptance, which was measured using responses to a questionnaire that drivers filled out after completing the study. The key findings were as follows: (1) although remaining generally positive overall, user acceptance decreased slightly for drivers as system effectiveness increased. This pattern appears to be due primarily to older drivers (aged 60 to 70), for whom it was strongest; (2) older drivers rated the system higher and were more likely than younger drivers to want more alerts; (3) a possible contributing factor to the above results is false alerts, as older drivers experienced a smaller proportion of false alerts than younger drivers. These results are discussed in the context of existing evidence and recommendations are made for future experiments and safety benefits estimates.
Stevens, Scott
Active Noise Control Method Considering Auditory Characteristics2012-01-09934/16/2012
In contrast to functionality and reliability, which are more and more assumed to be a natural and necessary condition of any vehicle, the performance of Noise, Vibration and Harshness (NVH) now belongs to those features which play an essential role for the customer's purchasing decision. Sound design and vehicle interior noise control are essential parts of NVH. One tool of the NVH solution toolbox is Active Noise Control (ANC). ANC technology aims to cancel unwanted noise by generating an “anti-noise” with equal amplitude and opposite phase. Owing to the fact that human hearing has selective sensitivity for different critical bands, a new control strategy of ANC, which selectively controls the noise of specific bandwidths according to the result of specific loudness and retains the part of noise created by the normal running of facilities, trying to attenuate the unwanted and unacceptable noise, has been proposed in this paper. The new ANC system based on Filtered X Least Mean Square (FXLMS) algorithm takes the human auditory characteristics into account by incorporating a specific loudness filter set in the two input paths of controller respectively, and is employed in a detail case by numerical simulation. Simulation results illustrate it possible to achieve these aims that the noise of specific bandwidths is attenuated and sound qualities are improved to some extent.
TAN, GangpingWANG, DengfengChen, ShumingSONG, Jiqiang
Connecting the J287 Reach Curves with Usability Research2011-01-05554/12/2011
Navigation systems have clear design and location guidelines independent of conventional controls and displays such as radios and HVAC. However, drivers switch between advanced and conventional devices while driving, so to lessen driver distractions, the location and usability of controls and displays needs to be as efficient as possible. Because of this, ease of interactivity between advanced and conventional controls and displays should employ a systems solution during initial phases of vehicle development to create a cohesive interactive system. Research findings presented in this discussion indicate that easy to see, reach and use onboard and third party technologies empower drivers to better manage core vehicle functions. Guidance to accomplish this is provided on p.8 in The Alliance of Automotive Manufacturers (The Alliance) [1] Statement of Principles, Criteria and Verification Procedures on Driver Interactions with Advanced In-Vehicle Information and Communication Systems. “In order not to create unnecessary obstacles or constraints to the innovative development of products, the Statement of Principles is expressed mainly in terms of performance based goals to be reached by the HMI. Consistent with this objective the system should be designed: To minimize adverse effects on driving safety; To enable the driver to maintain sufficient attention to the driving situation while using the system; and To minimize driver distraction and not to visually entertain the driver while driving.” Now that the automotive industry has been charged with this responsibility, what are the considerations required to use (or update) SAE driver workspace tools in order to implement the Alliance directives?
Smythe, Lawrence
The purpose of this SAE Recommended Practice is to present design recommendations for the direction-of-motion of hand controls found in passenger vehicles, multipurpose vehicles, and trucks. These recommendations are based on recent and past human factors research and are important considerations in the design of control layouts.
Controls and Displays Standards Committee
The purpose of this SAE Recommended Practice is to describe design criteria pertaining to the location and labeling of hand controls, including embedded displays and controls when displayed, necessary to or frequently used during the operation of passenger cars, MPVs, and trucks 10 000 GVW and under designed for left-hand drive operation. The results of SAE human factors research have strongly influenced these recommendations, specifically in the area of driver reach, control-locating performance, and control location expectancies. Deviations from this recommended practice should be made only after careful study of the various SAE publications on these subjects. This document does not include hand-held devices such as remote controls or cellular phones.
Controls and Displays Standards Committee
“Targeting Consumer Needs in the Perfect Storm: Changing the Automotive Lifestyle”2008-21-003810/20/2008
The intersection of changing lifestyles and evolving transportation needs finds smart USA well positioned for launch in 2008 during one of the most competitive periods in U.S. automotive history. In a zero sum market with new global entrants competing for single points of share, where quality levels have been redefined and fractions of points separate the best from the challengers, lifestyle awareness, innovation and product positioning become the differentiators. Simply adding features has left some with hefty investments and confused consumers. Bigger is not always better. More is not always desirable. The real opportunity for new entrants to the US market may be defined within niche markets where changing lifestyles allow for the emergence of new segments. Today, smart USA has surfaced as a clear example of right product, right place, right time. This paper will explore 1) historical factors of OEM market differentiation, 2) emerging changes in consumer habits and life styles in the US market, and 3) smart USA's ability to leverage and capitalize on those changes by introducing a vehicle with a clever balance of safety, comfort, styling, innovation, ecology, affordability and agility. Further exploration into non traditional consumer characteristics including attitude and an open mind vs. traditional measures of age, profession or gender will reinforce a new trend in product and feature positioning.
Pergament, Douglas S.
Consumer Acceptance of Entrées Substituted with Texturized Soy Protein2003-01-26197/7/2003
Soybean (Glycine max) is a candidate crop that has been selected to be grown on long-duration planetary missions by the National Aeronautic and Space Administration (NASA) Advanced Life Support (ALS) Program. The nutritive composition of the soybean is 38% protein, 18% oil (.5% lecithin), 15% soluble carbohydrates (sucrose, stachyose, raffinose, others), 15% insoluble carbohydrates (dietary fiber), and 14% moisture, ash, and other substances. Several reports have indicated the effects of soy-rich foods on the deterrence of estrogen-associated cancers, cardiovascular diseases, decrease of climacteric symptoms, and prevention of osteoporosis. In spite of its nutritive value, and seemingly popularity, direct consumer consumption of soy remains limited. The objective of this study was to determine consumer acceptability of selected traditional red meat or poultry entrees (tacos, stroganoff, sloppy joes, lasagna, chicken stew, meatballs, and hamburgers) substituted with texturized soy protein. For an overall consumer acceptance of the entrées, untrained consumers used a 9-point hedonic scale (9 = like extremely; 5 = neither like nor dislike; and 1 = dislike extremely) to evaluate the acceptability of the products. Analysis of Variance (ANOVA) was used to determine differences among products. Results indicated no significant differences (P<0.05) in consumer acceptance of the tacos, stroganoff, sloppy joes, chicken stew, meatballs, and hamburgers substituted with texturized soy protein (TSP) and controls. There were significant differences (P>0.05), however in consumers' acceptance for the lasagna. Products substituted with TSP are being recommended to NASA's ALS program for inclusion in a vegetarian menu plan designed for lunar/Mars space missions and consumers here on earth.
Bromfield, Elaine M.Pace, Ralphenia D.Bovell-Benjamin, Adelia
Applying Driving Simulation to Quantify Steering Effort Preference as a Function of Vehicle Speed1999-01-03943/1/1999
This paper describes a study to determine how steering wheel effort preference changes with vehicle speed for average drivers. These results confirm previously published data indicating drivers prefer increased steering efforts at higher vehicle speeds and extends previous work by providing a more reliable preference function. For comparison, we include similar preference data from two separate field studies as well as pilot results obtained using the General Motors Corporation (GM) driving simulator. The preference study was performed using the Swedish Road and Traffic Research Institute (VTI) driving simulator. The VTI simulator allowed the inclusion of a motion/no-motion test condition to provide some insight regarding the use of low to medium range driving simulators for similar follow-up work. The study demonstrates the feasibility of using driving simulators to obtain customer-based vehicle design requirements for steering feel preferences. Our experience was that the driving simulator provided a more consistent experimental environment than real world road testing and the ability to investigate hardware designs that do not yet exist in the real world. It also provided an overall faster than real world testing environment that was safer and more convenient for the subjects and experimenter. The paper discusses these advantages as well as the limitations of using driving simulators for this type of investigation.
Bertollini, Gary P.Hogan, Robert M.
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